mainstreaming
Americannoun
Etymology
Origin of mainstreaming
First recorded in 1975–80; mainstream + -ing 1
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
“The mainstreaming of anime at the theatrical box office is a really significant part of what happened this year and a really good sign,” Rothman said.
From Los Angeles Times
In a shift, some major financial services companies are now giving recommendations on cryptocurrency allocation, reflecting growing client demand and the mainstreaming of crypto through regulated ETFs and online trading platforms.
From MarketWatch
But the setup does seem to invite the antipathy of longtime Simenon fans by mainstreaming their favorite character and making him more or less lovably peculiar.
The production’s locale also made it easier for Warner and Theo to participate in hip-hop’s early mainstreaming.
From Salon
Spencer is the person most responsible for mainstreaming the lie of Reconquista, the wacko idea that Mexicans came to the U.S. not for economic reasons but because of a plot concocted by the Mexican government to take back the lands lost in the 1848 Mexican-American War.
From Los Angeles Times
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.