- present participle of market.
marketing
Americannoun
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the act of buying or selling in a market.
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the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
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Frindle
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Media Literacy - High School
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Dirk-Jan van Hameren will join Boston-based Whoop later this month as chief marketing officer.
From The Wall Street Journal • Jul. 8, 2026
Her profile will help grow London City's brand and marketing opportunities - crucial components for a club building a fanbase from scratch.
From BBC • Jul. 8, 2026
It’s an inspired bit of marketing for a series that found the sweet spot between comedy and horror, making us shriek with laughter and revulsion, sometimes simultaneously.
From Los Angeles Times • Jul. 7, 2026
"The traffic environment here in China is very complex," Maeve Zhang, chief marketing officer at WeRide, told the BBC.
From BBC • Jul. 6, 2026
Before the war he had been an alert, hard-hitting, aggressive marketing executive.
From "Catch-22" by Joseph Heller
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
