marketing

American  

[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

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marketing British  

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

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Other Word Forms

• intermarketing adjective
• premarketing adjective

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing ¹

Example Sentences

For the Bronners, this isn’t a marketing pivot; it’s part of their DNA.

From The Wall Street Journal • Apr. 9, 2026

Employees across sectors ranging from law to marketing to academia told me this enthusiasm often isn’t backed up by a thorough understanding of the tools.

From Slate • Apr. 9, 2026

"It's about taking yourself away from reality and disconnecting from advertising, marketing, social media, all those other things that we're surrounded with in life," she said.

From BBC • Apr. 9, 2026

The same accusation arose a decade ago over its marketing of Sovaldi and Harvoni, its miracle cures for hepatitis C.

From Los Angeles Times • Apr. 9, 2026

The vibrant, pop-culture marketing of the film gave people permission to claim and learn about Malcolm in a forum that was not threatening.

From "The Autobiography of Malcolm X" by Alex Malcolm X;Hailey

Related Words

• buying
• commerce
• retailing
• selling