marketing

American  

[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

---

marketing British  

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

---

Other Word Forms

• intermarketing adjective
• premarketing adjective

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing ¹

Example Sentences

Yet rather than handle it professionally, they took it too far—publicly embarrassing him and using his removal as a marketing tool.

From MarketWatch

The U.S. has begun marketing Venezuelan oil, the Department of Energy said in a fact sheet on Wednesday.

From Barron's

Investors were focused on the plan for Homes.com, the listings portal that has been growing fast—at a hefty price that shows up in its marketing spend.

From Barron's

White House officials said on Wednesday that they had already taken steps to start marketing the oil and the administration was working with key banks and commodity firms to execute the sales.

From BBC

MBDA, the European missile maker, is marketing a missile whose purpose is to scramble communications and radars.

From The Wall Street Journal

Related Words

• buying
• commerce
• retailing
• selling