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Synonyms

mascot

American  
[mas-kot, -kuht] / ˈmæs kɒt, -kət /

noun

  • mascots
    plural
  1. an animal, person, or thing adopted by a group as its representative symbol and supposed to bring good luck.

    The U.S. Navy mascot is a goat.


mascot British  
/ ˈmæskət /

noun

  1. a person, animal, or thing considered to bring good luck

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

Noun Inflected Forms

Etymology

Origin of mascot

1880–85; < French mascotte < Provençal mascoto talisman, charm, derivative of masco sorceress. See mask

Explanation

A mascot is an animal or character that represents a group. If your high school soccer team is called "the weasels," it means that a weasel must be your school's mascot. Some mascots supposedly bring luck to an organization or club, and others are used as marketing for a team or brand. Smokey the Bear is the mascot of the U.S. Forest Service and stars in commercials urging the public to help prevent forest fires. Tony the Tiger is also a mascot of sorts, for Frosted Flakes cereal. Sports team mascots actually appear at games and matches, dancing around between innings and high-fiving little kids in the stands.

Keep Reading on Vocabulary.com

Vocabulary lists containing mascot

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

A bank in New Zealand has found itself at the centre of an unlikely free speech row after an attempt to remove "explicit" memes about its sheep mascot from social media.

From Barron's ● Oct. 12, 2026

Kiwibank unveiled the mascot "Buck" this year in an ad campaign urging consumers to "bank Kiwi".

From Barron's ● Oct. 12, 2026

The latest cuddly mascot in AI emits the “ear-piercing forever hum” of a data center when you squeeze it.

From The Wall Street Journal ● Oct. 7, 2026

Chandler, whose son Benjamin was a mascot at all three finals, said it was an overwhelming experience at times for the players too.

From BBC ● Sep. 30, 2026

“What are you going to change the mascot to, exactly?”

From "Here to Stay" by Sara Farizan

AI companies including Meta, OpenAI and Anthropic are using cute, cartoonlike mascots to potentially make their technology feel less scary to skeptics.

From The Wall Street Journal ● Oct. 2, 2026

But college football fans chant during games, which feature marching bands and spirit squads - made up of cheerleaders, dancers and mascots.

From BBC ● Sep. 18, 2026

The two sons of a police officer killed in a crash on Teesside will lead out the Manchester United team as mascots for Sunday's Premier League match against Ipswich at Old Trafford.

From BBC ● Aug. 30, 2026

But Niles is just one in a new wave of nonhuman brand mascots from recent months that also includes:

From The Wall Street Journal ● Aug. 13, 2026

The queen’s sister, Empress Marie of Russia, took photographs during the royal inspection, and afterward, the eager fans who mobbed the dock gave the crew teddy bears and other mascots to carry south.

From "Shipwreck at the Bottom of the World" by Jennifer Armstrong

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