merchandising

American  

[mur-chuhn-dahy-zing] / ˈmɜr tʃənˌdaɪ zɪŋ /

noun

1. the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.

---

merchandising British  

/ ˈmɜːtʃənˌdaɪzɪŋ /

noun

1. the selection and display of goods in a retail outlet

2. commercial goods, esp ones issued to exploit the popularity of a pop group, sporting event, etc

---

Etymology

Origin of merchandising

Middle English word dating back to 1350–1400; see origin at merchandise, -ing ¹

Example Sentences

"The movie has strong ancillary business, merchandising, and theme park potential, and it's going to be very profitable."

From Barron's • Mar. 8, 2026

“We know consumers are increasingly prioritizing healthier lifestyles, and we’re moving quickly to evolve our offerings to meet their needs,” said Cara Sylvester, Target’s chief merchandising officer, in the release.

From Salon • Mar. 5, 2026

Conroy attributed the customer growth to Ross’s efforts to improve merchandising with more brands.

From The Wall Street Journal • Mar. 3, 2026

Bycoff, who owns the stock, wants to hear more about Fiddelke’s merchandising strategies—such as more partnerships with brands like Levi’s—that could help the company differentiate itself from competitors.

From Barron's • Mar. 2, 2026

And the hustlers were merchandising: “Hundred-dollar ring, man, diamond; ninety-dollar watch, too—look at ’em.

From "The Autobiography of Malcolm X" by Alex Malcolm X;Hailey

Related Words

• commerce
• deal
• dealings
• exchange
• industry
• manufacturing
• market
• sales
• selling
• trade
• traffic
• transaction