merchandising

American  

[mur-chuhn-dahy-zing] / ˈmɜr tʃənˌdaɪ zɪŋ /

noun

1. the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.

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merchandising British  

/ ˈmɜːtʃənˌdaɪzɪŋ /

noun

1. the selection and display of goods in a retail outlet

2. commercial goods, esp ones issued to exploit the popularity of a pop group, sporting event, etc

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Etymology

Origin of merchandising

Middle English word dating back to 1350–1400; merchandise, -ing ¹

Example Sentences

“Candle Day is a cherished tradition that our customers countdown to every year,” Betsy Schumacher, chief merchandising officer at Bath & Body Works, said in the release.

From Salon

With this crown jewel asset, Netflix will steward great generational reach, merchandising power and long-term franchise potential.

From Los Angeles Times

Chief Executive Winnie Park took the helm in December 2024, and the company brought in a new chief financial officer and chief merchandising officer in October.

From The Wall Street Journal

Trends across the business have improved significantly due to changes in its merchandising, marketing and operations, helping results in its latest quarter, Chief Executive Jay Schottenstein said.

From The Wall Street Journal

“Our merchandising and operating teams did an outstanding job mitigating the negative margin impact from tariffs,” said Chief Executive Michael O’Sullivan.

From MarketWatch

Related Words

• commerce
• deal
• dealings
• exchange
• industry
• manufacturing
• market
• sales
• selling
• trade
• traffic
• transaction