merchandising

[mur-chuhn-dahy-zing]

noun

1. the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.

merchandising

/ ˈmɜːtʃənˌdaɪzɪŋ /

noun

1. the selection and display of goods in a retail outlet

2. commercial goods, esp ones issued to exploit the popularity of a pop group, sporting event, etc

Word History and Origins

Origin of merchandising¹

Middle English word dating back to 1350–1400; merchandise, -ing ¹

Example Sentences

He was also head of marketing and merchandising for Walmart China, and the chief merchant for Sam’s Club U.S.

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He began his Walmart career as an hourly associate in 1993 and has held leadership roles across merchandising, operations and sourcing.

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Andersons reported lower profit in the third-quarter, with trade policy uncertainty, low price and volatility dragging on its grain assets and merchandising business.

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Her brand, Playa Society, could help fill that gap, she told the merchandising team, proposing a partnership with the league.

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But one key element of his plan was revealed this week: the businessman wants Athlos teams to represent sports equipment manufacturers, with revenue generated through merchandising.

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Related Words

• commerce 
• deal 
• dealings 
• exchange 
• industry 
• manufacturing www.thesaurus.com
• market 
• sales 
• selling 
• trade 
• traffic 
• transaction