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Synonyms

merchandising

American  
[mur-chuhn-dahy-zing] / ˈmɜr tʃənˌdaɪ zɪŋ /

noun

  1. the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc.


merchandising British  
/ ˈmɜːtʃənˌdaɪzɪŋ /

noun

  1. the selection and display of goods in a retail outlet

  2. commercial goods, esp ones issued to exploit the popularity of a pop group, sporting event, etc

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Etymology

Origin of merchandising

Middle English word dating back to 1350–1400; see origin at merchandise, -ing 1

Vocabulary lists containing merchandising

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

“Too often, we’re cluttered, out of stock, or even transactional,” Cara Sylvester, Target’s chief merchandising officer said at the investor meeting.

From The Wall Street Journal • May 19, 2026

Bonfig, 49, first joined the retailer as an inventory analyst in 1999, then held a series of merchandising roles.

From The Wall Street Journal • Apr. 22, 2026

BTS has generated billions in revenue, not just through music but through merchandising, endorsements, and relentless content, allowing Hybe to expand aggressively, and even go public.

From BBC • Apr. 8, 2026

"The movie has strong ancillary business, merchandising, and theme park potential, and it's going to be very profitable."

From Barron's • Mar. 8, 2026

I was already helping keep the books, and as for the rest—the ins and outs of hunting quality pieces, merchandising, and display—I’d learn all that from Ba and Mr. Lew.

From "The Red Car to Hollywood" by Jennie Liu

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