mainstreaming
Americannoun
Etymology
Origin of mainstreaming
First recorded in 1975–80; mainstream + -ing 1
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
The adult-targeted block played a major role in mainstreaming anime, launched live-action comedy performers like Eric Andre, Tim Heidecker and Eric Wareheim, and resurrected old cartoon characters and titles with an absurdist twist.
From Salon • May 8, 2026
The mainstreaming of the marathon also relied on politics and pop culture.
From The Wall Street Journal • Apr. 24, 2026
“The mainstreaming of anime at the theatrical box office is a really significant part of what happened this year and a really good sign,” Rothman said.
From Los Angeles Times • Dec. 29, 2025
In a shift, some major financial services companies are now giving recommendations on cryptocurrency allocation, reflecting growing client demand and the mainstreaming of crypto through regulated ETFs and online trading platforms.
From MarketWatch • Dec. 4, 2025
I am proud that the United States leads the world in mainstreaming and treating disabled people.
From State of the Union Address by Carter, Jimmy
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.