planned obsolescence

American  

noun

1. a method of stimulating consumer demand by designing products that wear out or become outmoded after limited use.

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planned obsolescence British  

noun

1. Also called: built-in obsolescence.  the policy of deliberately limiting the life of a product in order to encourage the purchaser to replace it

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planned obsolescence Cultural  

1. Incorporating into a product features that will almost certainly go out of favor in a short time, thereby inducing the consumer to purchase a new model of the product. Placing sweeping tail fins on an automobile was an example of planned obsolescence.

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Etymology

Origin of planned obsolescence

First recorded in 1965–70

Example Sentences

The EU's consumer strategy presented on Wednesday seeks to promote sustainable consumption and prevent planned obsolescence, which is when companies programme products to become out of date after a certain period.

From Barron's • Nov. 19, 2025

Apple was accused of the same so-called planned obsolescence in 2022, and again in 2023.

From Salon • Jun. 18, 2023

It reminds me of the 1960s, when U.S. automakers continued to push large, gas-guzzling vehicles with planned obsolescence, only to lose market share to reliable and economical Toyotas, Datsuns/Nissans and Volkswagens.

From Seattle Times • Apr. 8, 2022

In technology terms, it is akin to the feeling you have when an old computer, whether through overuse or planned obsolescence, starts to slow down and certain functions stop working altogether.

From Slate • Mar. 18, 2021

My excuse is that in this era of planned obsolescence, when a thing breaks down I can usually find something in my collection to repair it—a toilet, or a motor, or a lawn mower.

From "Travels with Charley in Search of America" by John Steinbeck