planogram

[plan-oh-gram, plan-uh-gram]

noun

1. a diagram showing retailers how to arrange a display of particular products for the best sales advantage.

   If you’re going to work on the Valentine card display, here’s the distributor’s planogram.

Word History and Origins

Origin of planogram¹

First recorded in 1985–90; plan ( def. ) + -o- ( def. ) + -gram ¹ ( def. )

Example Sentences

Category leaders often hold sway over where everything is placed in a grocery aisle, helping to draft the “planogram,” or store map.

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The planogram was enforced by occasional visits from HMV managers.

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His first target was the so-called planogram, a kind of map that tells chain booksellers which new books go where, ensuring that each store assigns exactly the same prominence to exactly the same titles.

Read more on Slate

Recently, service has been their differentiator – home delivery, personal shoppers, in-store hosts, and fast-buy technology such as in-store navigation, click & collect, and digital shopping lists linked to the store planogram, etc.

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Office Depot, a business-supplies chain, has built a “planogram lab”—a prototypical store near its headquarters in south Florida.

Read more on Economist