positioning

/ pəˈzɪʃənɪŋ /

noun

1. the position held by a product brand in the opinion of consumers, in comparison with its competitors' brands

Example Sentences

“Also, the way they work with their quarterbacks in terms of ball positioning.”

From Los Angeles Times

These challenges are presented as inevitable consequences of abandoning divinely ordained feminine roles – positioning religious tradwives’ messages as not merely personal opinions, but sacred truths.

From Salon

Pinning is the act of positioning a player in a certain area with the result an opponent also has to stay there.

From BBC

"I do know you pointed the weapon at my face," Mr Fercano told Mr Routh in response to questions about the positioning of the weapon.

From BBC

By positioning both James and Noni Madueke wide, it forced Serbia to bring extra players into those wide areas to deal with the overload England had.

From BBC

Related Words

• distribution 
• formation