intensive competition, especially among retailers, in which prices are repeatedly cut in order to undersell competitors or sometimes to force smaller competitors out of business.
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How to use price war in a sentence
They then develop rules to determine how they maintain this markup in a dynamic market that also incorporates the threat of retaliatory pricing to spark a price war if another cartel member tries to undercut the agreed pricing strategy.As Algorithms Take Over More of the Economy, We Should Cede Control (Very) Carefully | Edd Gent | December 1, 2020 | Singularity Hub
Since 2014, the year Saudi Arabia unleashed a price war to try to protect market share from the shale boom, the impact on sector workers has become more extreme, the study found.The oil and gas industry has lost more than 100,000 jobs this year | kdunn6 | October 5, 2020 | Fortune
The episode highlighted a burgeoning epidemic of fake news in India, stoked by a price war in 2016 among phone operators that had slashed the cost of mobile data and brought hundreds of millions of new people online.How India became the world’s leader in internet shutdowns | Katie McLean | August 19, 2020 | MIT Technology Review
But businesses do not want or need to pay someone to get them into a price war.
Neither of the players lost in this price war; even the customers won.Amazon Is the Big Winner in Justice Dept. Suit Against Apple and 5 Publishers | Jimmy So | April 11, 2012 | THE DAILY BEAST
British Dictionary definitions for price war
a period of intense competition among enterprises, esp retail enterprises, in the same market, characterized by repeated price reductions rather than advertising, brand promotion, etc
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012