price war

  1. intensive competition, especially among retailers, in which prices are repeatedly cut in order to undersell competitors or sometimes to force smaller competitors out of business.

Origin of price war

First recorded in 1925–30

Words Nearby price war Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

How to use price war in a sentence

  • Among the references to me, Wolff claims that Murdoch, in effect, won the London broadsheet price war, which he did not.

    The Rupert I Know | Conrad Black | December 17, 2008 | THE DAILY BEAST
  • That was the beginning of a losing price-war that lasted ten years.

    All About Coffee | William H. Ukers

British Dictionary definitions for price war

price war

  1. a period of intense competition among enterprises, esp retail enterprises, in the same market, characterized by repeated price reductions rather than advertising, brand promotion, etc

Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012