promote

[pruh-moht]

verb (used with object)

promoted, promoting 

1. to help or encourage to exist or flourish; further.

   to promote world peace.

   Synonyms: support, help, assist, advance, forward, back, abet
   Antonyms: obstruct, discourage

2. to advance in rank, dignity, position, etc. (demote ).

   Synonyms: exalt, raise, elevate
   Antonyms: abase, degrade, demote

3. Education.,  to put ahead to the next higher stage or grade of a course or series of classes.

4. to aid in organizing (business undertakings).

5. to encourage the sales, acceptance, etc., of (a product), especially through advertising or other publicity.

6. Informal.,  to obtain (something) by cunning or trickery; wangle.

promote

/ prəˈməʊt /

verb

1. to further or encourage the progress or existence of

2. to raise to a higher rank, status, degree, etc

3. to advance (a pupil or student) to a higher course, class, etc

4. to urge the adoption of; work for

   to promote reform

5. to encourage the sale of (a product) by advertising or securing financial support

6. chess to exchange (a pawn) for any piece other than a king when the pawn reaches the 8th rank

Other Word Forms

• promotable adjective
• promotability noun
• prepromote verb (used with object)
• self-promoting adjective
• unpromotable adjective
• unpromoted adjective
• promotional adjective
• promotion noun

Word History and Origins

Origin of promote¹

First recorded in 1350–1400; Middle English promoten, from Latin prōmōtus, past participle of prōmovēre “to move forward, advance”; pro- ¹, motive

Word History and Origins

Origin of promote¹

C14: from Latin prōmovēre to push onwards, from _pro- ¹ + movēre to move

Example Sentences

“What is at stake here is freedom of speech,” said Karl Kloppenborg, a board member of the Internet Society, a nonprofit that supports and promotes the development of the internet.

Read more on The Wall Street Journal

The WHO commissioned this research to support its broader goal of promoting safe, fair, and consistent access to essential neurological medicines around the world.

Read more on Science Daily

Now, thanks to inflation and stubbornly high grocery bills, they’re more often getting promoted—sometimes to the main course.

Read more on The Wall Street Journal

With any statistic, however, you need some context and I believe you have to consider he has always managed a newly promoted side, rather than one with established Premier League players.

Read more on BBC

In the second innings, Travis Head was promoted from number five and struck one of the all-time great Ashes hundreds to lead Australia to victory.

Read more on BBC

Related Words

• advance 
• advertise 
• advocate 
• benefit 
• bolster 
• boost 
• build up 
• cooperate 
• develop 
• encourage 
• endorse 
• further 
• improve 
• popularize 
• publicize 
• push 
• push for www.thesaurus.com
• sell 
• soft sell 
• speed