promote
[pruh-moht]
- to help or encourage to exist or flourish; further: to promote world peace.
- to advance in rank, dignity, position, etc. (opposed to demote).
- Education. to put ahead to the next higher stage or grade of a course or series of classes.
- to aid in organizing (business undertakings).
- to encourage the sales, acceptance, etc., of (a product), especially through advertising or other publicity.
- Informal. to obtain (something) by cunning or trickery; wangle.
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Origin of promote
Synonyms
See more synonyms for promote on Thesaurus.com1. abet, back, forward, advance, assist, help, support. 2. elevate, raise, exalt.
Antonyms
1. discourage, obstruct. 2. demote, degrade, abase.
Dictionary.com Unabridged
Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
Examples from the Web for promote
Contemporary Examples
She wrote for LIFE magazine and would go on Johnny Carson to promote her books.
Another chilling recipe for injustice and resentment by closing down the open society you seek to promote.
When it appears it is largely used to chastise transsexuals and to promote celibacy.
We try to support activities that promote education and public participation about the Lincoln story.
Her parents rebutted the accusations through homemade (though highly produced) videos which promote her exhibitions.
Historical Examples
We will then talk over your plans, for I suppose you have some, and I will do what I can to promote them.
Brave and BoldHoratio Alger
A thorough examination should be regularly made, and I will promote it.
What must we think of any one of it, who would not promote the good of the whole?
Clarissa, Volume 1 (of 9)Samuel Richardson
I certainly did do all in my power to promote Mr. Templeton's interests.
Alice, or The Mysteries, CompleteEdward Bulwer-Lytton
They were well built and reliable, so that the trade was pleased to stock and promote them.
The Auburndale Watch CompanyEdwin A. Battison
promote
- to further or encourage the progress or existence of
- to raise to a higher rank, status, degree, etc
- to advance (a pupil or student) to a higher course, class, etc
- to urge the adoption of; work forto promote reform
- to encourage the sale of (a product) by advertising or securing financial support
- chess to exchange (a pawn) for any piece other than a king when the pawn reaches the 8th rank
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Word Origin
C14: from Latin prōmovēre to push onwards, from pro- 1 + movēre to move
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Word Origin and History for promote
v.
late 14c., "to advance (someone) to a higher grade or office," from Old French promoter and directly from Latin promotus, past participle of promovere "move forward, advance; cause to advance, push onward; bring to light, reveal," from pro- "forward" (see pro-) + movere "to move" (see move (v.)). General sense of "to further the growth or progress of (anything)" is from 1510s. Related: Promoted; promoting.
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Online Etymology Dictionary, © 2010 Douglas Harper