- kind, grade, or make, as indicated by a stamp, trademark, or the like: the best brand of coffee.
- a mark made by burning or otherwise, to indicate kind, grade, make, ownership, etc.
- a mark formerly put upon criminals with a hot iron.
- any mark of disgrace; stigma.
- branding iron.
- a kind or variety of something distinguished by some distinctive characteristic: The movie was filled with slapstick—a brand of humor he did not find funny.
- a burning or partly burned piece of wood.
- Archaic. a sword.
Origin of brand
Synonyms for brand
Examples from the Web for rebrand
Contemporary Examples of rebrand
Unless that changes, there is no reason for Snyder to rebrand his team or change the logo or colors.The Native Americans Who Voted for ‘The Fighting Sioux’
June 26, 2014
This is the latest in a long series of efforts to reboot, reinvigorate, and rebrand the company.Microsoft Memo Seeks to Reboot and Rebrand Company
July 11, 2013
It would do nothing about climate change and would embrace but soft-pedal and rebrand social conservatism.Inter-Galactic Reform Conservatism
May 31, 2013
But this year, tempered by loss and a desire to rebrand, the crazy quotient was diminished if far from extinguished.More Sarah Palin Than Ronald Reagan: CPAC’s Paranoid Style
March 16, 2013
“I think there is a not a plan to rebrand all the local broadcasts,” he says.It’s Not a Storm Until the Weather Channel Names It
March 7, 2013
- (tr) to change or update the image of (an organization or product)
- Russell, born 1975, English comedian and television presenter
- a particular product or a characteristic that serves to identify a particular product
- a trade name or trademark
- a particular kind or varietyhe had his own brand of humour
- an identifying mark made, usually by burning, on the skin of animals or (formerly) slaves or criminals, esp as a proof of ownership
- an iron heated and used for branding animals, etc
- a mark of disgrace or infamy; stigmahe bore the brand of a coward
- a burning or burnt piece of wood, as in a fire
- archaic, or poetic
- a flaming torch
- a sword
- a fungal disease of garden plants characterized by brown spots on the leaves, caused by the rust fungus Puccinia arenariae
- to label, burn, or mark with or as with a brand
- to place indelibly in the memorythe scene of slaughter was branded in their minds
- to denounce; stigmatizethey branded him a traitor
- to give a product a distinctive identity by means of characteristic design, packaging, etc
Word Origin for brand
Word Origin and History for rebrand
Old English brand, brond "fire, flame; firebrand, piece of burning wood, torch," and (poetic) "sword," from Proto-Germanic *brandaz (cf. Old Norse brandr, Old High German brant, Old Frisian brond "firebrand, blade of a sword," German brand "fire"), from root *bran-/*bren- (see burn (v.)). Meaning "identifying mark made by a hot iron" (1550s) broadened by 1827 to "a particular make of goods." Brand name is from 1922.
c.1400, "to brand, cauterize; stigmatize," originally of criminal marks or cauterized wounds, from brand (n.). As a means of marking property, 1580s; figuratively from c.1600, often in a bad sense, with the criminal marking in mind. Related: Branded; branding.