receiving end

American  

noun

1. the position in which one is subject to some kind of action or effect, especially an unpleasant one (usually used in the phrase at oron the receiving end ).

   The corporation is on the receiving end of many complaints about its advertising.

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Etymology

Origin of receiving end

First recorded in 1930–35

Example Sentences

Valuations look more sober in 2025, Pasupuleti says, as asset managers on the receiving end of the SIPs are guiding the market rather than individuals buying directly.

From Barron's

However, the market is looking favorably on the change, assuming that companies on the receiving end will see other government-related benefits, like smoother regulatory and permitting approvals, favorable contracts, and protection from foreign competition.

From Barron's

Many employees on the receiving end say there is no such thing, and the newer methods have drawn criticism.

From The Wall Street Journal

The problem is that investors will start looking not for good companies with solid fundamentals that will allocate capital efficiently, but for the stocks that are most likely to be on the receiving end of government largess.

From Barron's

The Kremlin's likely goals are to both test European defences, as well as try to distract the bloc from supporting Ukraine, which is still on the receiving end of its invasion.

From BBC