[ rich-oo-uh-luh-zey-shuh n ]
/ ˌrɪtʃ u ə ləˈzeɪ ʃən /
the act of ritualizing.
Ethology. the alteration of a behavior pattern, as by a change in intensity, in a way that increases its effectiveness as a signal to other members of the species.
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019