rollout

Or roll-out

[rohl-out]

noun

1. the first public showing of an aircraft.

2. Informal.,  the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition.

   the most lavish rollout in soft-drink history.

3. Football.,  an offensive maneuver in which the quarterback, having the option to run or pass, takes the ball from the center, moves back a distance toward his goal line, and then moves forward and toward a sideline.

Word History and Origins

Origin of rollout¹

First recorded in 1955–60; noun use of verb phrase roll out

Example Sentences

Snapchat has not yet said how much storage plans would cost in the UK - only that they are part of a "gradual global rollout".

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During Swift’s album rollouts more than a decade ago, she hosted listening parties she dubbed “secret sessions.”

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The app's parent company Snap declined to tell BBC News how much the storage plans would cost UK users, saying only the change would be made as part of a "gradual global rollout".

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Professor Julia Walters, sister of Ms Perry, said Ofsted's new plans "still put school leaders at risk of public shaming", and urged the Education Secretary to halt the rollout.

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The BMA says the government must halt the rollout of the online booking plan to allow changes to be put in place.

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