salesmanship
Americannoun
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the technique of selling a product.
They used a promotional gimmick that was the last word in salesmanship.
-
adeptness at creating interest in new ideas, products, methods, etc..
The only ingredient lacking in the system was salesmanship.
noun
-
the technique, skill, or ability of selling
-
the work of a salesman
Etymology
Origin of salesmanship
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
New issues have special salesmanship behind them, which calls therefore for a special degree of sales resistance.
From Los Angeles Times ● Jun. 23, 2026
He laid out his approach in a salesmanship blog he wrote in 2016: Persuade people your product can save lives and government money, and identify influential politicians to be your advocate.
From The Wall Street Journal ● Apr. 23, 2026
In 1987, inspired by the salesmanship of the televangelists, Renker and his friend Bill Guthy saw an opportunity of their own.
From Slate ● Feb. 21, 2025
If Hunt’s hiring of Reid underscored his salesmanship and business acumen, Lurie’s decision highlighted his keen eye for talent and willingness to take a gamble.
From Seattle Times ● Feb. 5, 2023
After twelve months at Head Office, we trainees were all sent away to various Shell branches in England to study salesmanship.
From "Boy: Tales of a Childhood" by Roald Dahl
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
