share of voice

British  

noun

1. the proportion of the total audience or readership commanded by a media group across its full range of publishing and broadcasting activities

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Example Sentences

“We certainly didn’t set out to have the biggest share of voice.”

From Washington Times

“We try to augment and there’s a bunch of things that we can do, but he has, from the beginning, the largest share of voice and the most interesting content and the most interesting perspective.”

From Washington Post

Mr. Taylor also did a fair share of voice work for animated films and TV shows, such as “The Jetsons” and “The Addams Family,” which gained him an Emmy nomination for the voice of Uncle Fester.

From Washington Post

Taylor also did a fair share of voice work for animated films and television, including “The Jetsons” and “The Addams Family,” for which he earned an Emmy nomination for his portrayal of Uncle Fester.

From Los Angeles Times

“As the size and influence of these massive institutional holders has grown, so, too, has their power, influence and share of voice — drowning out the voices and interests of Main Street investors who, despite controlling the single largest pool of equity capital in the world, have almost no ability today to influence the decisions these funds make on their behalf, with their money,” the Main Street Investors Coalition says on its website.

From New York Times