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strapline

/ ˈstræpˌlaɪn /

noun

  1. a subheading in a newspaper or magazine article or in any advertisement

“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

But note the "to deliver change" in the Budget strapline as an add on - a sign - that the chancellor is under pressure to spell out what the point of tax rises are, what the merits of squeezing some spending is.

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The strapline of the Budget will be “fixing the foundations to deliver change” - not exactly the snappiest slogan in history.

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‘We were like, ‘Hang on, that’s the Tuborg strapline.

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"Invasive alien birds" sounds like the strapline to a scary Hollywood blockbuster but for the people of coastal Kenya it is not a matter of fiction.

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In early December, Aldi ran a four-page wraparound newspaper ad with the strapline: "The home of Britain's cheapest Christmas dinner. Why go anywhere else?"

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