- selling or advertising by telephone.
Origin of telemarketing
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2018
- another name for telesales
C20: short for tele (phone) marketing
Word Origin and History for telemarketing
1970, from tele(phone) + marketing. Related: Telemarketer (1984).
Online Etymology Dictionary, © 2010 Douglas Harper