verb
Etymology
Origin of underprice
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
See Examples For:
Companies also tend to underprice their IPO to make sure their shares have a successful launch in the public markets.
From MarketWatch ● May 18, 2026
Nvidia’s sky-high gross profit margins of more than 70% also make the company a tempting target for challengers that feel they can underprice the leader.
From The Wall Street Journal ● Mar. 18, 2026
In other words, amid all of the noise about the prospect of change, don't underprice the prospect of no change.
From BBC ● Dec. 30, 2025
It is not right if somebody’s just going to copy what you make and try to underprice you and try to drive companies out of the space.
From The Verge ● Mar. 1, 2022
Dealers began to underprice one another; profits vanished.
From "Freakonomics: A Rogue Economist Explores the Hidden Side of Everything" by Steven D. Levitt
And you have to figure other sports are looking at those four-figure nosebleed seats and wondering if they’ve vastly underpriced their product.
From The Wall Street Journal ● Jun. 29, 2026
“The fact is that driving remains underpriced, parking remains underpriced, so people are using it more than they would if it were priced at market rates,” Schank said.
From Los Angeles Times ● May 8, 2026
Simon Adler, a fund manager with Schroders, argues that investors need to look for unloved situations that are underpriced.
From Barron's ● Mar. 19, 2026
Pinterest says it will ramp up share buybacks after picking up fresh support from an activist investor and declaring its stock to be underpriced.
From MarketWatch ● Mar. 3, 2026
When gold had been trading around $650 an ounce for the past two years, an option to buy it for $2,000 an ounce anytime during the next ten years might well be badly underpriced.
From "The Big Short" by Michael Lewis
With global reserves running low — and fuel supply pressures beyond the Iran war — oil traders could be in jeopardy of underpricing the ongoing energy shock.
From MarketWatch ● Jul. 24, 2026
“We have highlighted several times that the gas market is underpricing the scale of the supply impact from the Persian Gulf,” analysts at ING say.
From The Wall Street Journal ● May 18, 2026
Blue Owl built its direct-lending business by borrowing from the Silicon Valley playbook of “Scale first, monetize later,” or by underpricing established private-credit firms External link to gain deal flow, and raising fees later.
From Barron's ● Oct. 24, 2025
In some cases, policymakers have bound the hands of insurance companies, leading to an underpricing of risk.
From Seattle Times ● Sep. 19, 2023
"With market consensus now expecting a soft landing, the credit markets are arguably underpricing default risk," BMO’s Krieter said.
From Reuters ● Aug. 11, 2023
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
