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virality

American  
[vahy-ral-i-tee] / vaɪˈræl ɪ ti /

noun

  1. the condition or fact of being rapidly spread or popularized by means of people communicating with each other, especially through the internet.

    We’re looking for ways to increase the virality of our web content.


Etymology

Origin of virality

Fist recorded in 1975–80; viral + -ity

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

OpenClaw reached peak virality in late January, when the AI assistants appeared to begin communicating with each other on a Reddit-style forum called Moltbook.

From The Wall Street Journal

“Friday” has become a relic of pop, virality and how we once used the internet.

From Salon

Li argued it was the quality of content that kept users coming back for more, citing internal company emails that allegedly showed a rejection of virality to the benefit of educational and more socially useful content.

From Barron's

Players like Stefon Diggs and Caleb Williams carefully construct their pregame “tunnel outfits” for maximum style and virality.

From The Wall Street Journal

Her advice to young artists is not to chase virality on social media at the expense of authenticity.

From BBC