win-win

[ win-win ]

adjective

1. advantageous to both sides, as in a negotiation:

   a win-win proposal; a win-win situation.

win-win

adjective

1. guaranteeing a favourable outcome for everyone involved

   a win-win situation for NATO

Word History and Origins

Origin of win-win¹

First recorded in 1980–85

Word History and Origins

Origin of win-win¹

C20: modelled on no-win

Example Sentences

He was comprehensively out-foxed by Salmond, the Scottish National Party leader, who now finds himself in a win-win position.

From The Daily Beast

In a press release, Johan Sandberg, a company executive, calls the approach a “WIN WIN—WINd powered Water Injection.”

From The Daily Beast

The post-presidency, as Jimmy Carter and Bill Clinton have proved, is a win-win.

From The Daily Beast

Well, despite the litany of issues at hand, this is an absolute win-win for Jackson.

From The Daily Beast

The companies, of course, say this is a win-win for customers of both Time Warner and Comcast.

From The Daily Beast