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  • window dressing
    window dressing
    noun
    the art, act, or technique of trimming the display windows of a store.
  • window-dressing
    window-dressing
    noun
    the ornamentation of shop windows, designed to attract customers
Synonyms

window dressing

American  

noun

  1. the art, act, or technique of trimming the display windows of a store.

  2. misrepresentation of something, so as to give a favorable impression.

    The company's list of assets included a great deal of window dressing.


window-dressing British  

noun

  1. the ornamentation of shop windows, designed to attract customers

  2. the pleasant, showy, or false aspect of an idea, policy, etc, which is stressed to conceal the real or unpleasant nature; façade

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Etymology

Origin of window dressing

First recorded in 1780–90

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

In “Undertone,” all of the horror tropes are window dressing — elements to stimulate the eye while Tuason plays with the ear.

From Salon • Mar. 15, 2026

"I am not here for window dressing," she declares.

From BBC • Feb. 1, 2026

That meant Hany Mukhtar's strike in the 11th and final minute of stoppage time was nothing but window dressing.

From Barron's • Oct. 25, 2025

During his five years in New York, he worked other jobs too: window dressing at Bergdorf Goodman and leading tours around the city.

From Los Angeles Times • Oct. 21, 2025

I was window dressing in case someone came by.

From "Amal Unbound" by Aisha Saeed