banner

American  

[ban-er] / ˈbæn ər /

noun

1. the flag of a country, army, troop, etc.

2. an ensign or the like bearing some device, motto, or slogan, as one carried in religious processions, political demonstrations, etc.

3. a flag formerly used as the standard of a sovereign, lord, or knight.

4. a sign painted on cloth and hung over a street, entrance, etc..

   Banners at the intersection announced the tennis tournament.

5. anything regarded or displayed as a symbol of principles.

6. Heraldry. a square flag bearing heraldic devices.

7. Also called line, screamer, streamer.  Also called banner line,.  Journalism. a headline extending across the width of a newspaper page, usually across the top of the front page.

8. an open streamer with lettering, towed behind an airplane in flight, for advertising purposes.

9. Also called banner ad.  an advertisement that appears across the top or bottom or along one side of a web page.

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adjective

1. leading or foremost.

   a banner year for crops.

   Synonyms:

   vintage, red-letter, winning, record, notable

banner British  

/ ˈbænə /

noun

1. a long strip of flexible material displaying a slogan, advertisement, etc, esp one suspended between two points

2. a placard or sign carried in a procession or demonstration

3. something that represents a belief or principle

   a commitment to nationalization was the banner of British socialism

4. the flag of a nation, army, etc, used as a standard or ensign

5. (formerly) the standard of an emperor, knight, etc

6. Also called: banner headline.  a large headline in a newspaper, etc, extending across the page, esp the front page

7. an advertisement, often animated, that extends across the width of a web page

8. a square flag, often charged with the arms of its bearer

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verb

1. (tr) (of a newspaper headline) to display (a story) prominently

adjective

1. outstandingly successful

   a banner year for orders

Other Word Forms

• bannered adjective
• bannerless adjective
• bannerlike adjective
• unbannered adjective

Etymology

Origin of banner

1200–50; Middle English banere < Old French baniere < Late Latin bann ( um ) (variant of bandum standard < Germanic, compare Gothic bandwa sign; band ¹ ) + Old French -iere < Latin -āria -ary

Example Sentences

Fans chanted against the owners and held aloft banners as flares filled the air on Sir Matt Busby Way.

From Barron's

Alongside banner categories like album of the year, we'll find out who had the best album artwork, and who's made the best "ambient, new age or chant" album.

From BBC

Hong Kong’s IPO market had a banner year in 2025, buoying broader sentiment across Asia, while India drew in blockbuster listings too.

From The Wall Street Journal

Alinejad is one of the most prominent dissident campaigners against Iranian authorities and for years has pushed for the abolition of the obligatory headscarf in Iran under the banner of "MyStealthyFreedom."

From Barron's

Authorities released Taherkhani's body to his family only after they were compelled to pay the equivalent of 18,000 euros and remove condolence banners.

From Barron's

Related Words

• emblem
• headline
• pennant
• streamer