an online video game that promotes a particular brand, product, or marketing message by integrating it into the game.

Nearby words

  1. adventurous,
  2. adverb,
  3. adverb clause,
  4. adverbial,
  5. adverbial phrase,
  6. adversarial,
  7. adversary,
  8. adversaryism,
  9. adversative,
  10. adversative asyndeton

Origin of advergame

First recorded in 1995–2000; adver(tisement) + game1

Related formsadvergaming, noun Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019