brainstorming

Each new offering was an idea put forth by a staff member during a 10-day business brainstorming challenge.

Three sources contacted for this story said the meetings tend to be informal, mostly focused on brainstorming and thinking through large, complex programs that often take a while to come together.

Rodenhouse typed “sensor-embedded nails” into a shared document while they were brainstorming.

There are the Hooli brainstorming sessions conducted atop a seven-person conference bike (a la Google).