demographic
Americanadjective
noun
-
a single vital or social statistic of a human population, as the number of births or deaths.
-
a specific segment of a population having shared characteristics.
The producers were looking for a show that would appeal to the 18-34 demographic.
adjective
noun
Other Word Forms
Derived Forms
Inflected Forms
Nouns
Etymology
Origin of demographic
Explanation
Advertising agencies like to schedule their commercials in television shows that appeal to the 18-49 demographic, because this segment of the population has a lot of spending power. Demographic is a word companies use when they're trying to sell their products to a particular group of consumers. A movie studio that wants to promote its new film, "Revenge of the Senior Kitties," might aim for the 65-to-85-year-old cat-lover . A demographic can consist of people who are in the same age group, such as 18-to-29-year-olds, or ethnic group, such as African-Americans.
Vocabulary lists containing demographic
President Obama's Farewell Address
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100 SAT Words Beginning with "D"
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Vocabulary from "Stop Expecting Games to Build Empathy" by Julie Muncy
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
In other words, Platner seemed to have no real pull with the demographic he supposedly represented.
From Slate • Jul. 8, 2026
The audience has gotten very young — our biggest demographic, which you can see from streaming, is 16 to 24.
From Los Angeles Times • Jul. 8, 2026
The single-woman household is no small demographic in China, with marriage rates falling and women more likely to be financially independent than before.
From Barron's • Jul. 8, 2026
The demographic profile of this assemblage is too singular to be explained by ordinary mortality.
From Science Daily • Jul. 7, 2026
The forest that the first New England colonists thought was primeval and enduring was actually in the midst of violent change and demographic collapse.
From "1491" by Charles C. Mann
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
