demographic

[dem-uh-graf-ik, dee-muh-]

adjective

1. of or relating to demography, the science of vital and social statistics.

noun

1. a single vital or social statistic of a human population, as the number of births or deaths.

2. a specific segment of a population having shared characteristics.

   The producers were looking for a show that would appeal to the 18-34 demographic.

demographic

/ ˌdɛməˈɡræfɪk, ˌdiːmə- /

adjective

1. of or relating to demography

noun

1. a section of the population sharing common characteristics, such as age, sex, class, etc

Other Word Forms

• demographically adverb
• demographical adjective

Word History and Origins

Origin of demographic¹

First recorded in 1880–85; demo- + -graphic

Example Sentences

The government's own report found that facial assessment technology, for example, is least reliable for the exact demographic it's needed to target.

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Even among the wealthy and married, the demographic group that ranks family the highest, that figure climbs only to 15%.

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Botterell said trends and variations in demographics, urban planning, workforce development, and infrastructure development and maintenance might be harder to spot in a series of snapshots from a relatively short period.

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“We are particularly mindful of the pressures on our core customer demographic, including rising unemployment levels, as well as near-term volatility around consumer sentiment,” the company said Thursday.

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Other common phrases of departure in this demographic include “Peace” and “Peace out.”

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Related Words

• analytical 
• numerical