flogging

[ flog-ing, flaw-ging ]

noun

1. a beating, especially with a whip or scourge:

   Punishments included public flogging, imprisonment, or death by stoning.

2. aggressive promotion or advertising:

   The writer is annoyed by the flogging and over-coverage of the World Cup, a sporting event he claims few Americans know or care much about.

Word History and Origins

Origin of flogging¹

flog + -ing ¹( def )

Example Sentences

He began by timing the ball to all corners of Lahore before flogging England's bowlers whenever they dropped too short.

From BBC

Eastman has advocated a reconsideration of birthright citizenship — or as I wrote in 2020, “flogging this dead horse” — for years.

From Los Angeles Times

He was found guilty in June this year of torture, overseeing public amputations by machete and the brutal floggings of residents, including children.

From BBC

Australia were similarly aggressive at the start of their chase, openers Travis Head and Matt Short flogging 78 from the first seven overs.

From BBC

The murderer's victims are influencers - the kind flogging vitamin drinks and lip fillers in the search of fame and money, which Osman says makes them the perfect character.

From BBC

Related Words

• whipping