influencer

American  

[in-floo-uhn-ser] / ˈɪn flu ən sər /

noun

1. a person or thing that influences.

   The most powerful influencer of beliefs is direct experience.

2. a person who has the power to influence many people, as through social media or traditional media.

   Companies look for Facebook influencers who can promote their brand.

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Etymology

Origin of influencer

First recorded in 1660–70; influence ( def. ) + -er ¹ ( def. )

Example Sentences

British influencers are now among its loudest and most visible residents.

From The Wall Street Journal

Her photo had been shared on social media by a conservative influencer.

From BBC

Since the attacks started, other influencers have expressed their shock and fear over the situation.

From BBC

After confessing his illiteracy on TikTok, a fitness influencer discovered that his online audience was ready to help him learn to read.

From The Wall Street Journal

The emirate is also home to several tens of thousands of influencers who bolster the digital economy.

From Barron's

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