influencer

[in-floo-uhn-ser]

noun

1. a person or thing that influences.

   The most powerful influencer of beliefs is direct experience.

2. a person who has the power to influence many people, as through social media or traditional media.

   Companies look for Facebook influencers who can promote their brand.

Word History and Origins

Origin of influencer¹

First recorded in 1660–70; influence ( def. ) + -er ¹ ( def. )

Example Sentences

One anecdote from the report claims that when Patel traveled to Utah following the killing of conservative influencer Charlie Kirk, he “refused” to leave his plane without wearing an FBI raid jacket.

Read more on Salon

And social-media influencers in fatigues tell followers how they, too, can become rich.

Read more on The Wall Street Journal

When influencers don't disclose the use of AI - it can cause confusion.

Read more on BBC

Nicknamed “God’s influencer,” Carlo was canonized for his internet evangelism, his faith amid fatal sickness and other reasons, including two healing miracles attributed to his posthumous intervention.

Read more on The Wall Street Journal

The most precocious have become known as "Sephora Kids" -- a reference to the popular French beauty retailer -- as they seek to copy popular TikTok or YouTube influencers, some of whom are as young as seven.

Read more on Barron's

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