lure
noun
anything that attracts, entices, or allures.
is luring
-
present progressiveof lure (3rd person singular).present progressive
Used to describe an ongoing action or state that is currently taking place in the immediate present.
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Europe is luring them in with a variety of programs that incentivize emigration, such as the European Commission’s €1.25 billion “Choose Europe for Science” initiative.
From Barron's ● Apr. 16, 2026
And Abu Dhabi’s government is luring crypto startups to set up shop in the city’s financial center by offering early financing, free office space and other perks.
From The Wall Street Journal ● Dec. 14, 2025
The coronation of King Charles III is luring tourists fascinated by the pageantry and spectacle of the monarchy, but the British economy is in a rut.
From Los Angeles Times ● May 3, 2023
Still, the tide of change is lifting all boats and as global markets falter it is luring back foreign investors who had mostly been cutting exposure during 2022, especially to sectors exposed to China' consumer.
From Reuters ● Jan. 6, 2023
I can’t help but feel like the spider is luring the fly into a trap.
From "Split the Sky" by Marie Arnold
