Dictionary.com

masstige

[ ma-steezh, ‐steej ]
/ mæˈstiʒ, ‐ˈstidʒ /
Save This Word!

adjective
noting or pertaining to goods that are perceived to have prestige or high style but are affordable for a wide range of customers: This five-dollar bottle of hand cream is aimed at the masstige market.
noun
the perception of exclusivity and stylishness in goods that are affordable: Many teenagers are drawn to masstige.
QUIZ
WILL YOU SAIL OR STUMBLE ON THESE GRAMMAR QUESTIONS?
Smoothly step over to these common grammar mistakes that trip many people up. Good luck!
Question 1 of 7
Fill in the blank: I can’t figure out _____ gave me this gift.

Origin of masstige

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

British Dictionary definitions for masstige

masstige
/ (mæˈstiːʒ) /

noun
the impression of exclusivity in goods that are affordable for many people
adjective
(of goods) produced by a luxury brand but intended for the mass market

Word Origin for masstige

C21: from mass (market) + (pres) tige
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012
FEEDBACK