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Patterson
[pat-er-suhn]
noun
Eleanor Medill Cissy, 1884–1948, U.S. newspaper editor and publisher.
Floyd, 1935–2006, U.S. boxer: world heavyweight champion 1956–59, 1960–62.
Frederick Douglass, 1901–1988, U.S. educator; founder of United Negro College Fund.
Example Sentences
Customer Keith Patterson has seen firsthand the fallout of high energy prices and other increased costs.
National Cash Register founder John Henry Patterson elevated the role of sales and the position of salesperson, recognizing that marketing matters just as much as the product.
“Patterson helped recast the figure of the salesperson into a consultant, rather than someone at the bottom of the chain. He had his salespeople dress well, stay in top hotels, and view themselves as patrons to business rather than just someone who wants to make a profit and leave town,” says Walter Friedman, a Harvard University professor of business history and author of “Birth of a Salesman: The Transformation of Selling in America.”
When Patterson first gained control over James Ritty’s 1879 invention, the cash register, he discovered he had a quality product with no demand.
Generating interest required greater publicity, so Patterson invested in a highly organized and trained sales force, designed to get the word out, inspire confidence in the product and have an answer ready for every possible argument.
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