soft power
noun
the ability to achieve one's goals without force, esp by diplomacy, persuasion, etcCompare hard power
Words nearby soft power
soft palate, soft paste, soft pedal, soft porn, soft pornography, soft power, soft rays, soft release, soft rock, soft roe, soft rot
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
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Examples from the Web for soft power
Jones will have to play hardball with the generals as well as the diplomats and soft-power advocates.