split run

noun

1. a pressrun, as that of a newspaper or magazine, which is interrupted after the running of a specified number of copies to permit the substitution of type or of a cut, as in a keyed advertisement: a device for testing the relative effectiveness of different versions of an advertisement.

split run

noun

1. a divided print run of a periodical in which a number of copies contain advertisements not included in the rest, esp a Canadian edition of a US magazine which contains Canadian advertisements but no Canadian editorial content

Example Sentences

The contract adds a PPO health insurance option, makes Juneteenth a paid holiday and caps the number of “split runs” drivers must work during the early morning and late in the day.

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The split runs down the middle of the bird simply because vertebrates develop in a bilaterally symmetrical way.

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A split runs through the heart of the American presidency.

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This split runs through all of German society.

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A slot in the form of an arc of a circle is formed in the hub as shown, and a split runs from this arc into the bore.

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