sponsored content
[ spon-serd kon-tent ]
/ ˈspɒn sərd ˈkɒn tɛnt /
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noun
advertising that a brand pays an online publisher to create and seamlessly integrate, conforming to the design, format, and content of the website or social media feed where it is published: It’s hard to distinguish your search results from sponsored content, so you have to pay attention to what you’re clicking.
QUIZ
CAN YOU ANSWER THESE COMMON GRAMMAR DEBATES?
There are grammar debates that never die; and the ones highlighted in the questions in this quiz are sure to rile everyone up once again. Do you know how to answer the questions that cause some of the greatest grammar debates?
Question 1 of 7
Which sentence is correct?
Also called, Informal, sponcon .
Compare native advertising (def. 1), branded content.
Origin of sponsored content
First recorded in 1990–95
Words nearby sponsored content
spongy parenchyma, sponsion, sponson, sponsor, sponsored, sponsored content, sponsorship, spontaneity, spontaneous, spontaneous abortion, spontaneous combustion
Dictionary.com Unabridged
Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023