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trademark

American  
[treyd-mahrk] / ˈtreɪdˌmɑrk /

noun

  1. any name, symbol, figure, letter, word, or mark adopted and used by a manufacturer or merchant in order to designate specific goods and to distinguish them from those manufactured or sold by others. A trademark is proprietary and is usually registered with the Patent and Trademark Office to assure its exclusive use by its owner or licensee.

  2. a distinctive mark or feature particularly characteristic of or identified with a person or thing (often used attributively).

    her trademark wit and sarcasm.


verb (used with object)

trademarks, present (3rd person singular) trademarked, past participle, past trademarking present participle
  1. to stamp or otherwise place a trademark designation upon.

  2. to register the trademark of.

trademark British  
/ ˈtreɪdˌmɑːk /

noun

  1. the name or other symbol used to identify the goods produced by a particular manufacturer or distributed by a particular dealer and to distinguish them from products associated with competing manufacturers or dealers. A trademark that has been officially registered and is therefore legally protected is known as a Registered Trademark

  2. any distinctive sign or mark of the presence of a person or animal

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

verb

  1. to label with a trademark

  2. to register as a trademark

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

Etymology

Origin of trademark

First recorded in 1565–75; trade + mark 1

Explanation

A trademark is a distinctive feature of something or someone, and to trademark is to brand something, especially in a legal sense. You know how a comedian often has a particular joke she's famous for? That's her trademark. A trademark is something specific to a person that can be used to identify her. The legal sense of trademark is an official representation of a business or product that only they can legally use — like the Nike swoosh or their motto "Just do it."

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Vocabulary lists containing trademark

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Trademark applications are a relatively new way for celebrities to combat the growing issue of AI rip-offs.

From BBC • Apr. 27, 2026

Patent and Trademark Office, Tesla described its adversary as “a bad-faith trademark squatter, who started as a Tesla fan,” and described the French company’s attempt to trademark the Cybercab moniker as fraudulent.

From The Wall Street Journal • Mar. 16, 2026

Trademark Registrations for its Cameo product, which enables fans to engage celebrities to make personalized videos to wish friends a happy birthday or other greetings.

From Los Angeles Times • Nov. 22, 2025

Patent and Trademark Office and sets standards that shape everything from weather forecasting and climate research to cybersecurity guidelines.

From Salon • Apr. 24, 2025

Patent and Trademark Office database turns up more than seventeen thousand patents involving HeLa cells.

From "The Immortal Life of Henrietta Lacks" by Rebecca Skloot

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