Where does Roll Tide come from?
The origin of Roll Tide as a rallying cry can be traced to the Alabama—or ‘Bama as it’s often abbreviated—football team. ‘Bama fans yell Roll Tide to encourage the team … not that they need encouraging because they’re pretty good at winning. The phrase is sometimes elongated by folks in Birmingham to “roll tide, roll.”
But Roll Tide is not limited to the gridiron, nor is it only meant as a rallying cry. Fans sometimes say “roll tide” or use the social media hashtag “#RollTide” to refer to carrying on, as a greeting to other fans, or as a means of showing excitement over something, be it related to ‘Bama athletics or to their own life.
Having a good day? You might tweet “Good morning, and #RollTide!”
Hoping the U of A women’s golf team (yes, women’s golf needs support too!) will go to nationals? You might tweet “Let’s go ‘Bama women’s golf! #RollTideRoll!”
Spot someone wearing some of the University of Alabama swag on the street? You might shout out a “Roll tide!”
Who uses Roll Tide?
Roll Tide was trademarked by the University of Alabama and is used by the university as a website URL, as well as on t-shirts, hats, and other fan paraphernalia.
The phrase is used in “Yea Alabama,” the university’s fight song, which ends “Crimson Tide, Roll Tide, Roll Tide!”
We got the #1 kicker in the nation! #RollTide
@OnlyBamaSports, May, 2018
Good Sunday morning Crimson Nation, hope y’all have a blessed day. #RollTide #Roll
@mryan55, May, 2018
What a run. Proud of @AlabamaWGolf for a terrific season! #RollTide
@UA_Athletics, May, 2018