promoter
Americannoun
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promoters
plural
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a person or thing that promotes, furthers, or encourages.
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a person who initiates or takes part in the organizing of a company, development of a project, etc.
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a person who organizes and provides financial backing for a sporting event or entertainment.
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Chemistry. any substance that in small amounts is capable of increasing the activity of a catalyst.
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Also called collector. Metallurgy. a water-repellent reagent enhancing the ability of certain ores to float so that they can be extracted by the flotation process.
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Genetics.
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a site on a DNA molecule at which RNA polymerase binds and initiates transcription.
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a gene sequence that activates transcription.
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Obsolete. an informer.
noun
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a person or thing that promotes
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a person who helps to organize, develop, or finance an undertaking
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a person who organizes and finances a sporting event, esp a boxing match
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chem a substance added in small amounts to a catalyst to increase its activity
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genetics a sequence of nucleotides, associated with a structural gene, that must bind with messenger RNA polymerase before transcription can proceed
Other Word Forms
Derived Forms
Inflected Forms
Nouns
Etymology
Origin of promoter
First recorded in 1400–50; late Middle English; promote + -er 1; replacing earlier promotour, from Anglo-French
Explanation
If you’ve been trying to get anyone and everyone to go see your friend’s band perform, then you could call yourself a promoter of that band. A promoter is a supporter, advocate, or booster for a person, group, or event. A promoter is an active supporter of something. A promoter of democracy, for example, is someone who tries to spread democracy throughout the world. Being a promoter is also a profession; one might be hired to make arrangements and generate publicity for some form of public entertainment, like a boxing match or a concert. Perhaps if you tell enough people about your friend's band, the band will hire you as its official promoter.
Vocabulary lists containing promoter
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
See Examples For:
Jordan Firstman’s sincere, funny and genuinely moving debut feature has him playing a queer New York underground party promoter blindsided by the arrival of the 10-year-old son previously unknown to him.
From Los Angeles Times ● Oct. 12, 2026
HBO brought on club promoter and music broadcaster Boiler Room because of its deep roots in nightlife culture and music.
From The Wall Street Journal ● Oct. 5, 2026
The central role of the promoter — and the lack of genuine athletic competition in matches — puts wrestlers and management on remarkably unequal footing.
From Salon ● Oct. 2, 2026
Fury says Matchroom promoter Hearn's reluctance to work with White is putting the fight in doubt.
From BBC ● Sep. 26, 2026
One enterprising promoter even offered to pay Smith to hold training tutorials.
From "Seabiscuit: An American Legend" by Laura Hillenbrand
Morocco never found the requisite finances and South Africa has up to four separate projects ongoing with different promoters in three different locations, two in Cape Town.
From BBC ● Oct. 13, 2026
BBC Newsbeat has approached Marilyn Manson's representatives and gig promoters Live Nation UK for a response.
From BBC ● Sep. 28, 2026
But for all that, the celebrity endorsements worked … at least for the currency promoters, and in many cases for the celebrities.
From MarketWatch ● Sep. 23, 2026
By June 1, he said, every single one of his club’s Instagram pages had been suspended, along with around a dozen pages from his staff and affiliated club promoters.
From Los Angeles Times ● Sep. 22, 2026
On warm summer evenings, entire families rode the open-air trolley out to the Lakewood amusement park, dubbed the “Coney Island of the South” by promoters.
From "The Best of Enemies" by Osha Gray Davidson
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Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
