plugola

American  

[pluh-goh-luh] / plʌˈgoʊ lə /

noun

Slang.

1. payment or favor given to people in media or motion pictures for favorable mention or display of a particular product or brand name.

2. promotional mention or praise of someone or something on radio or television.

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Etymology

Origin of plugola

First recorded in 1955–60; plug + -ola

Example Sentences

Reaffirming its history as a cavalcade of plugola, the show was front-loaded with numbers from the nominated musicals — and even some that weren’t.

From Washington Post

The payola for the plugola usually goes to accommodating producers or property men.

From Time Magazine Archive