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product placement

noun

  1. the practice of a company paying for its product to be placed in a prominent position in a film or television programme as a form of advertising

“Collins English Dictionary — Complete & Unabridged” 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012


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Example Sentences

Examples have not been reviewed.

Sure, I like that show, same as anyone, but this kind of product placement seems like an anti-endorsement.

From Slate

But it’s not just the furtive product placement that makes “F1” so sinister; it’s the movie’s covert apoliticism.

From Salon

You may consider yourself inured to product placement.

Kulash said that kind of product placement was “scary as s—” back in the late 2000s, when the fear of being perceived as sellouts haunted every rock band.

We’ll later discover that, in line with surveillance-capitalist impulses, the company is not only watching but also cultivating product placement in dreams.

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