product placement

noun

1. the practice of a company paying for its product to be placed in a prominent position in a film or television programme as a form of advertising

Example Sentences

Newton was commissioned by Pirelli Italia in 1985 to photograph images with Pirelli product placement, a first for the calendar.

From The Daily Beast

As for the ingenious product placement in the photograph behind him, “Coca-Cola has been a part of all of our lives,” he said.

From The Daily Beast

His sold his latest “ docbuster” entirely to sponsors to study product placement and how it affects movies.

From The Daily Beast

The truth is, product placement is an important part of the marketing mix.

From The Daily Beast

The director's product-placement movie hits the silver screen Friday with POM Wonderful as title sponsor.

From The Daily Beast