Where does come from?
The red apple emoji has been around for a while, first approved as part of Unicode 6.0 in 2010 and added to Emoji 1.0 in 2015. It signifies so many things, but it is mostly used in posts relating to food and the fall season. In addition to being a symbol for that delightful change of season (apple picking time!), it also represents education and teachers, and is a nod to Manhattan, or New York City, which has the nickname “Big Apple.” That nickname was coined by a sports writer in the 1920s and then picked up and revived by marketing agencies in the 1970s for a promotional campaign … guess it worked.
The origins of the apple as a signifier for things related to school go back to the 1700s, when families in countries like Denmark would pay their teachers with baskets of apples. American families continued the tradition, with an occasional apple-for-the-teacher token until the early- to mid-1900s. It’s especially fitting since the apple long represented wisdom, going back to Greek mythology. And, let’s not forget the role of the apple in the story of Adam and Eve; that first bite set a new course for man/womankind!
Who uses ?
Apple fans sure love to celebrate their favorite fruit online. Whether it’s enjoying the simple, pure, and wholesome snack, right off the tree, or appreciating it in other forms, it’s hard to beat the apple’s versatility and popularity. On social media, it’s used not only to celebrate itself, but it does some heavy lifting with additional symbolism too.
#WellnessWednesday What is your go-to healthy snack choice for your kid? 🍎🥜🍌🍇
— i9 Sports® (@i9Sports) August 29, 2018
During the fall season, the apple emoji is used along with the popular pumpkin, leaf, and corn emojis to signify the time of year. Of course, apple picking is big in the fall, and that’s when apples really shine.
I am the reason stores put fall decor out early. 🌽🍂🍎🌻🍁🎃
— Rachel✨ (@iitsrachel_xo) August 24, 2018
— HGTV (@hgtv) August 22, 2018
Apple picking time is so close we can taste it! And we've got you covered for locations. Check out our blog, and let us know your fav spot(s) to go apple picking. https://t.co/itKhxPk1Ic 🍎🌳🍏 #ExploreNB pic.twitter.com/YnNb6ldxp2
— New Brunswick (@SeeNewBrunswick) August 29, 2018
Another fall event is the return of school, and the classic red apple—a gift for teacher—is a popular emoji along with the chalk board, books, teacher, and pencil emojis.
Time for school already?! 🍎📚🏫🎒 Teachers, we hope to see you at the Gallery this year, either online or onsite. Find lessons and activities, upcoming PD programs, and info about school tours: https://t.co/SxDai14qIc #backtoschool [Winslow Homer, "School Time," c. 1874] pic.twitter.com/N9arAHcqmc
— National Gallery of Art (@ngadc) August 20, 2018
Sometimes, the red heart emoji makes the very best partner.
In lieu of fancy PR packaging, we donated backpacks and school supplies to our local women’s and children’s shelter, Casa Pacifica, who are dedicated to enhancing the lives of homeless and vulnerable families. 🍎💓
Check out our IG story for more details! pic.twitter.com/3xtOcfJ95A
— ColourPop Cosmetics (@ColourPopCo) August 29, 2018
And then, of course, there is the representation of the Biggest Apple of them all!
One of my favourite places on Earth! Throwback to New York 🇺🇸🍎🚕 pic.twitter.com/YzB77Aoh3P
— CHRIS BROOKER (@BrookerFilms) August 10, 2018