Where does come from?
The wrapped present emoji was approved in 2010 under Unicode 6.0, debuting alongside other celebratory emoji like the party popper 🎉. The emoji is also sometimes called the present, birthday present, and Christmas present emoji.
Across the platforms, the wrapped present emoji depicts a wrapped, usually lidded box tied with a bow. Colors vary widely: Apple’s is a gold box with a red bow while Google’s is blue and yellow.
True to its Christmas present alias, the wrapped present emoji spikes in search interest every year around the Christmas holiday.
Who uses ?
The wrapped present emoji is widely used for gifts, whether giving or receiving, espscially during holidays and birthdays.
oioii, it’s my birthdayy 🎁🎉
— jackie 🤘🏻 (@bustedashtxn) December 29, 2017
— Golden State Warriors (@warriors) December 29, 2017
Not all gifts come wrapped in bows, so the emoji also gets used for something near and dear, valued and cherished.
Meet my son Keith Carlos Jr. 🎁⭐ pic.twitter.com/LXl1Nxl6A6
— K E I TH C A R L OS (@Keith_Carlos) December 29, 2017
Speaking of holidays, the wrapped present emoji gets used for all the feels associated with festive occasions, particularly Christmas.
December love 🎄🎁💕 pic.twitter.com/arwJRgBRgH
— Ken (@kendra_loera) December 29, 2017
It can be used for giveaway contests and prizes …
— NOW That’s What I Call Music (@NOWMusic) June 8, 2018
… surprises …
— McDonald’s S. Africa (@McDonalds_SA) June 6, 2018
… and for shopping in general.
Shopping this weekend? 🎁
— Volvo of San Antonio (@VolvoSanAntonio) June 8, 2018