trademark
Americannoun
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trademarks
plural
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any name, symbol, figure, letter, word, or mark adopted and used by a manufacturer or merchant in order to designate specific goods and to distinguish them from those manufactured or sold by others. A trademark is proprietary and is usually registered with the Patent and Trademark Office to assure its exclusive use by its owner or licensee.
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a distinctive mark or feature particularly characteristic of or identified with a person or thing (often used attributively).
her trademark wit and sarcasm.
verb (used with object)
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trademarks,
present (3rd person singular)
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trademarked,
past participle, past
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trademarking
present participle
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to stamp or otherwise place a trademark designation upon.
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to register the trademark of.
noun
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the name or other symbol used to identify the goods produced by a particular manufacturer or distributed by a particular dealer and to distinguish them from products associated with competing manufacturers or dealers. A trademark that has been officially registered and is therefore legally protected is known as a Registered Trademark
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any distinctive sign or mark of the presence of a person or animal
verb
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to label with a trademark
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to register as a trademark
Other Word Forms
Inflected Forms
Nouns
Participles
Conjugated Forms
Present
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trademarksimple
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trademarkssimple
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have trademarkedperfect
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has trademarkedperfect
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am trademarkingprogressive
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are trademarkingprogressive
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is trademarkingprogressive
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have been trademarkingperfect progressive
-
has been trademarkingperfect progressive
Past
-
trademarkedsimple
-
had trademarkedperfect
-
was trademarkingprogressive
-
were trademarkingprogressive
-
had been trademarkingperfect progressive
Future
Etymology
Origin of trademark
Explanation
A trademark is a distinctive feature of something or someone, and to trademark is to brand something, especially in a legal sense. You know how a comedian often has a particular joke she's famous for? That's her trademark. A trademark is something specific to a person that can be used to identify her. The legal sense of trademark is an official representation of a business or product that only they can legally use — like the Nike swoosh or their motto "Just do it."
Vocabulary lists containing trademark
Economics
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
See Examples For:
Declan Rice: A trademark powerful run with the ball started the attack for Arsenal's second goal.
From BBC ● Aug. 21, 2026
Christian metal band Demon Hunter are suing Netflix in a trademark lawsuit over the streamer's hit film Kpop Demon Hunters.
From BBC ● Aug. 19, 2026
He appeared at the event dressed in his trademark olive-green military uniform, AFP reporters witnessed, amid tight security.
From Barron's ● Aug. 13, 2026
We wrote here last month about the trademark lawsuits being filed by the rest-stop chain Buc-ee’s as it expands in the U.S., alleging that other companies’ mascots infringe on its trademarked beaver character.
From The Wall Street Journal ● Aug. 11, 2026
Without a change of clothing, his garments quickly became dirty, ruining a key element of Booth’s trademark, winning style—his beautifully dressed, well-groomed appearance.
From "Chasing Lincoln's Killer" by James L. Swanson
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It’s an album that aligns with each musician’s trademarks — characterized by Lange’s soothing electronica and Reyna’s eclectic elasticity — but an entirely unique work within their respective discographies.
From Los Angeles Times ● Aug. 11, 2026
One ally describes this as one of Burnham's trademarks, telling me he was a "brilliant leader of teams, and that included Conservative and Lib Dem council leaders".
From BBC ● Jul. 18, 2026
De Palma may be best known for his stylistic trademarks and penchant for perversion, but he’s also one of American cinema’s great realists.
From Salon ● Jul. 4, 2026
Its trademarks, brands and recipes can move or get licensed across borders within the corporation.
From The Wall Street Journal ● Jun. 21, 2026
If I died, I didn’t want people remembering me for the stacks of legal briefs I’d written or the corporate trademarks I’d helped defend.
From "Becoming" by Michelle Obama
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Hyde Lane originally trademarked “Demon Hunter” in 2014 under entertainment, namely live performances.
From Los Angeles Times ● Aug. 20, 2026
The European Court of Justice confirmed that decision, saying the name OpenAI was not sufficiently distinctive to be trademarked.
From Barron's ● Jul. 15, 2026
Matthew McConaughey trademarked his taffylike delivery of “Alright alright alright.”
From Salon ● Jul. 7, 2026
Dubowski correctly answered the final 15th question, which was: "Used since 1876, which trademarked logo is described in the James Joyce novel Ulysses and depicted in works by Manet and Picasso?"
From BBC ● Apr. 26, 2026
And, to continue the analogy, you cannot establish a name in a day or two, any more than the manufacturer can make his trademarked goods universally known in a short period.
From The Art of Stage Dancing The Story of a Beautiful and Profitable Profession by Ned Wayburn
EU regulations do not allow trademarking a brand that simply describes a product or service, as that would mean competitors could no longer use those terms in their advertising.
From Barron's ● Jul. 15, 2026
The University of Cambridge has won its fight to stop a rowing company based in the city trademarking its name.
From BBC ● Feb. 10, 2026
Matthew McConaughey is trademarking himself to fight AI fakes.
From The Wall Street Journal ● Jan. 14, 2026
“Somebody probably already beat me to that,” Sanders said of trademarking “hot garbage.”
From Seattle Times ● Oct. 10, 2023
The name was chosen because of difficulties Intel had in trademarking a number.
From The Jargon File, Version 4.2.2, 20 Aug 2000 by Guy L. Steele
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.