confidently aggressive or self-assured; positive: aggressive; dogmatic: He is too assertive as a salesman.
having a distinctive or pronounced taste or aroma.
Origin of assertive
Related formsas·ser·tive·ly, adverbas·ser·tive·ness, nounnon·as·ser·tive, adjectivenon·as·ser·tive·ly, adverbnon·as·ser·tive·ness, nouno·ver·as·ser·tive, adjectiveo·ver·as·ser·tive·ly, adverbo·ver·as·ser·tive·ness, nounpseu·do·as·ser·tive, adjectivepseu·do·as·ser·tive·ly, adverbun·as·ser·tive, adjectiveun·as·ser·tive·ly, adverbun·as·ser·tive·ness, noun
First recorded in 1555–65; assert
Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019
Related Words for unassertiveprudent
Examples from the Web for unassertive
Historical Examples of unassertive
That the squatters did not themselves recognise the worth of one so unassertive was not to be wondered at.
He was an unassertive, unassuming man, with a genius for being inconspicuous.
Would not he too have been melancholy, quiet, unassertive, almost as uninteresting and uninterested as Booth was?
The Eversleighs were very fond of their house, and, in an unassertive way, proud of it.
Her beauty was not heightened now, but it was displayed with all the grave consciousness of an unassertive renown.
British Dictionary definitions for unassertive
Derived Formsassertively, adverbassertiveness, noun
confident and direct in claiming one's rights or putting forward one's views
given to making assertions or bold demands; dogmatic or aggressive
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition
© William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins
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Word Origin and History for unassertive
1560s, "declaratory, positive, full of assertion," from assert + -ive. Meaning "insisting on one's rights" is short for self-assertive (1865).
Online Etymology Dictionary, © 2010 Douglas Harper