clickbait
Americannoun
adjective
Usage
What does clickbait mean? Clickbait describes misleading internet content or shocking headline titles that aim to drive traffic to a website.
Etymology
Origin of clickbait
First recorded in 1995–2000; click 1 (in the computer sense) + bait
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
All of this that we’re living through and that our neighbors feel is so much bigger than whatever clickbait outrage is driving the cable news cycle today and will be forgotten by Thursday.
From The Wall Street Journal • May 8, 2026
“What happened to him was unjust. These trolls came to our city and disrupted our way of life and they attacked him for clickbait purposes,” said Hang, who personally called Hochman about the case.
From Los Angeles Times • May 1, 2026
The template-driven format resembles the output of content mills that mass-produce made-up clickbait stories, said digital literacy expert Mike Caulfield.
From Barron's • Apr. 28, 2026
On X, Kurt Caz dismissed criticism of the thumbnail as "clickbait" and said "if you're going to do a hit piece on me do it properly".
From BBC • Feb. 21, 2026
As a Netflix true crime film, “The Perfect Neighbor” is getting the same kind of clickbait headline treatment that a more salacious, less impactful documentary on the streamer would.
From Salon • Oct. 21, 2025
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.