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innovate

American  
[in-uh-veyt] / ˈɪn əˌveɪt /

verb (used without object)

  • innovates,
    present (3rd person singular)
  • innovated,
    past participle,  past
  • innovating
    present participle
  1. to introduce something new; make changes in anything established.


verb (used with object)

  • innovates,
    present (3rd person singular)
  • innovated,
    past participle,  past
  • innovating
    present participle
  1. to introduce (something new) for or as if for the first time.

    to innovate a computer operating system.

  2. Archaic. to alter.

innovate British  
/ ˈɪnəˌveɪt /

verb

  1. to invent or begin to apply (methods, ideas, etc)

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

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Etymology

Origin of innovate

First recorded in 1540–50; from Latin innovātus, past participle of innovāre “to renew, alter,” equivalent to in- intensive prefix + novātus, past participle of novā(re) “to renew,” verbal derivative of novus “new” + -tus past participle suffix); see in- 2, new

Explanation

Innovate means to bring something new to something. If you love cranberry seltzers, you might innovate by adding limeade or by making the drink with cran-raspberry juice instead. In our culture obsessed with finding the next new thing, the word innovate is very popular––behind every "new and improved" label slapped onto the packaging of some perfectly useful product is some eager beaver buried in the ranks of a company, scheming ways to innovate.

Keep Reading on Vocabulary.com

Vocabulary lists containing innovate

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

As the largest stock market-listed ice cream company in the world, with a market capitalisation of around £8bn, it has the funds to innovate.

From BBC Aug. 14, 2026

They say the decision is sort of to make space to innovate the live show and incorporate new things.

From Los Angeles Times Aug. 13, 2026

The company has continued to innovate with lenses that slow the progression of short-sightedness in children.

From Barron's Jul. 28, 2026

Their efforts to innovate are partly a bid to satisfy ever tightening regulation around commercial recycling, and rising fines for those who fall foul.

From BBC Jul. 27, 2026

They do not object to innovators because what they innovate is bad; they object to innovators because they innovate.

From Nonsenseorship by G. G. Putnam

A Nike spokeswoman said that more diverse interests in China plays to Nike’s strengths as a company that innovates across sporting categories.

From The Wall Street Journal May 12, 2026

From August 2025: Apple no longer innovates — it waits.

From MarketWatch Apr. 21, 2026

Besson innovates with a subplot about Dracul’s foray into the world of perfume as he develops an intoxicating fragrance in Florence using French lavender, testing the potion on the pre-Revolution socialites in towering white-powdered wigs.

From Los Angeles Times Feb. 6, 2026

“These new challenges rise up, and the industry innovates their way to not completely but at least partly solve many of these issues,” Mr. Godbolt said.

From New York Times Jan. 17, 2024

What but his faculty to brave, to suffer, to endure—the patience that resists firmly, and innovates slowly?

From The International Monthly, Volume 4, No. 3, October, 1851 by Various

Against the country that had innovated the jogo bonito, Haaland’s performance was a masterpiece of straightforward brutality.

From The Wall Street Journal Jul. 5, 2026

“It’s possible that we’ve innovated with plants under more scrutiny than any other company ever,” he added.

From MarketWatch May 6, 2026

Further, American growers have not just decreased imports and increased their exports over the years, they’ve also innovated on the plant itself.

From Salon May 6, 2026

Guardiola innovated and Arteta imagined how the game would adapt.

From BBC Apr. 17, 2026

Tristan und Isolde is an out-and-out masterpiece, with sweeping, yearning themes, deserving of its place in music’s pantheon, whatever it may or may not have innovated.

From "The Story of Music" by Howard Goodall

She said some designers are now innovating fabrics with zinc oxide to make the material feel cooler to the touch.

From BBC Aug. 3, 2026

“It is during this period that leading companies find ways to differentiate themselves by innovating, delivering new and superior solutions, and driving durable growth. This is where PayPal needs to focus.”

From Los Angeles Times Jul. 29, 2026

Never mind that countless PBS documentaries have had no trouble realistically depicting revolutionary-era America without AI; Netflix is innovating.

From Salon Jul. 23, 2026

“Our approach is, instead of innovating on the chemistry side of things, let’s innovate on the way that the batteries are made,” says Elias.

From The Wall Street Journal Jun. 19, 2026

In addition to this, the mythology and language of the Aryans alike bear the impress of the innovating and restless spirit of the sons of Japhet.

From The Origin of the World According to Revelation and Science by John William Dawson

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