demotional

[dih-moh-shuh-nl]

What does demotional mean?

Are you really passionate yet don't let things get under your skin?

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You may be demotional, a slang coinage meaning "detached and emotional."

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Examples of demotional

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Examples of demotional
I used to be detached before, Then I become emotional, Now I am Demotional.
@SRK_Worshipper, January, 2018
Her 'demotional' personality, millennial vibe and devil may care attitude makes her a face of this new wave of stardom that has entered the industry.

Sameeksha Dandriyal, CNN-News 18, March, 2018

I am extremely one-sided, perhaps even selfish. Actually, I am very detached. I am demotional - emotional and detached, I don't know how it works. I won't be able to say anything that I've done in my films to a girl, or even in relationships...
Shah Rukh Khan in The Times of India, July, 2017

Where does demotional come from?

GQ India

Prior to 2016, demotional was just the name of a Swedish heavy metal bad. That, and demotional was occasionally used as an adjective form of demotion.

Then came along a November 2016 episode of the Indian talk show Koffee with Karan. On it, Bollywood superstar Shah Rukh Khan, the so-called “King of Bollywood,” described himself as demotional. Asked what it meant, SRK explained that the word was a blend of detached and emotional.

The Indian Express / Star World India

Khan, an acclaimed actor, is obviously a very expressive person capable of great emotion. However, he’s said he’s learned to steel himself against bad reviews and harsh criticisms of his films—he’s detached, aloof, dispassionate, but still gets a lot out of life. Khan also used demotional to describe fellow guest and Bollywood star Alia Bhatt’s attitude, which he extended to youth more generally.

Bollywood media glommed onto demotional in reporting on Khan’s appearance, helping spread it among Khan’s many fans. Demotional also earned an Urban Dictionary entry a few days after the talk show which directly credited the word to SRK.

While demotional blew up in 2016 thanks to his Koffee with Karan interview, it turns out Shah Rukh Khan coined the word in 2011 and had been using it throughout the 2010s.

Who uses demotional?

The word demotional is intimately associated with Shah Rukh Khan. SRK uses it of himself, and his fans and Bollywood reporters use it of his personal life and acting.

SRK’s fans may also apply it to their own circumstances when feeling that mix of great passion about life yet detachment from its woes.

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