adjacency

[ uh-jey-suhn-see ]

See synonyms for adjacency on Thesaurus.com

noun,plural ad·ja·cen·cies.

Also ad·ja·cence. the state of being adjacent; nearness.
Usually adjacencies. things, places, etc., that are adjacent.

Radio and Television. a broadcast or announcement immediately preceding or following another.

Origin of adjacency

From the Late Latin word adjacentia, dating back to 1640–50. See adjacent, -ency

Other words from adjacency

non·ad·ja·cen·cy, noun, plural non·ad·ja·cen·cies.

Words Nearby adjacency

How to use adjacency in a sentence

We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and performance.
Context and environment are driving success for video pre-roll ads | Trevor Grigoruk | February 17, 2021 | Digiday
Plus, thanks to the involvement of civil rights groups, the focus of the protest aimed to hold Facebook to account for fundamental ethical and user-safety issues, beyond marketer myopia like metrics and ad adjacency.
Back in the fold: For many advertisers, just a commitment from Facebook to change is enough to return | Lara O'Reilly | September 29, 2020 | Digiday
Unlike “brand safety,” which aims to protect brands from adjacency to illegal content, fraud or other indisputably offensive content or nefarious activity, brand suitability is a subjective measure of appropriateness specific to a brand.
Deep Dive: How media buying execs are adapting to the challenges and changes of 2020 and beyond | jim cooper | September 28, 2020 | Digiday
However, when advertisers have concerns about negative impact of brand adjacency to touchy issues, keyword-blocking is the primary tool media buyers have.
Deep Dive: How media buying execs are adapting to the challenges and changes of 2020 and beyond | jim cooper | September 28, 2020 | Digiday
Concerned about adjacency to negative or controversial news and opinion, media buyers are finding more tactical ways to find suitable homes for their brand messages.
Deep Dive: How media buying execs are adapting to the challenges and changes of 2020 and beyond | jim cooper | September 28, 2020 | Digiday

They looked up in no welcoming manner, at Bibbs's entrance, and moved their chairs to a less conspicuous adjacency.
The Turmoil | Booth Tarkington
I fancy that he felt that he would venture anything to escape our adjacency to the battery.
The Dark Forest | Hugh Walpole
He saw at once that a small artery had been severed, and its adjacency to the jugular made it a matter of extreme danger.
The Night Riders | Ridgwell Cullum
adjacency can be in respect to the past, as expressed through the practice of keeping burial records.
The Civilization of Illiteracy | Mihai Nadin
The expanding horizon of life required means to assimilate adjacency in the experience of continuous human self-constitution.
The Civilization of Illiteracy | Mihai Nadin

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