blerd

[blurd]

What does blerd mean?

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It is time, brothers and sisters, to binge on some...Star Trek! A blerd is slang term for black nerd.

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Examples of blerd

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Examples of blerd
...How Stan Lee Helped This Blerd Find His Superhero
Eric Deggans, NPR (headline), November 2018
"I can't help it if I like unconventional shit like 'Star Wars' and comic books!" / Yes, yes poor blerd. Way to live on the fringe.
@GeeDee215, June 2015
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Where does blerd come from?

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A nerd (a word dating to the 1950s) has long stereotyped a socially awkward person who enjoys things like comic books, action figures, and Dungeons and Dragons.

As archetypes go, nerds were typically considered white and male. The idea of a black nerd—that nerdy things could be enjoyed by black people, that nerdiness wasn’t just the domain of whiteness—was rare in popular culture.

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In fact, the character Steve Urkel from Family Matters, a black nerd, was considered so odd and surprising he became the most popular character on the show and a 1990s icon. Dr. Alvin Poussaint, who worked for The Cosby Show, went so far as to say that Urkel was “the kind of kid black kids would not want to be and would also accuse of trying to be white.”

Fortunately in the late 1990s and 2000s, with the massive popularity of everything from Harry Potter to Marvel movies, nerdiness got woke—and the term blerd, a blend of black and nerd, was born.

One early use of blerd appeared on Usenet was in a 2003 discussion of the rock band They Might Be Giants. A user jokingly used Blerd to describe a black person who liked such music, considered nerdy and, well, very white.

Blerd was popularized, however, in a 2006 episode of the TV medical sitcom Scrubs. In the episode “My Best Friend’s Baby’s Baby and My Baby’s Baby,” Dr. Christoper Turk (Donald Faison, a black man) describes his cousin as “the world’s biggest blerd.” After the other characters give Turk weird looks, he explains that a blerd is a black nerd.

As the 2000s closed out, blerd gained more popularity after actor and comedian David Alan Grier used it to describe himself on an episode of The Tonight Show Starring Jimmy Fallon.

In 2012, blerd further spread after TV critic Eric Deggans repeatedly used the word of himself in a segment on NPR, embracing the concept and wrenching its mantle from Urkel. The term was notably used in the 2010s of such figures as Donald Glover, Neil deGrasse Tyson, and President Barack Obama.

By 2018, blerd was familiar and popular enough to be used as the hashtag #blerd all over social media like Twitter and Instagram.

Who uses blerd?

First off, understand that the word and concept blerd acknowledges that nerdiness has historically been racially constructed, with stereotypically “nerdy” things either excluding black people or perceived as undesirable in black culture.

That said, blerd is mostly used positively—as a proud self-identifier. And don’t heap more stereotypes on the blerd. They don’t necessarily prefer Miles Morales to Peter Parker or Lando Calrissian to Han Solo.

In short, the word blerd says: I’m black, but I can enjoy nerdy things, too, and I’m going to be visible and open about it.

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